LegacyFX, a multi-asset forex broker, has announced a new sponsorship deal with Spanish football club Real Betis Balompié, S.A.D, more commonly known as Real Betis. This partnership comes as part of the company’s methodology to bolster its global advertising capabilities and increase brand awareness. The CEO of LegacyFX commented on the new partnership, stating that the company was constantly on the lookout for fresh partnership opportunities to present the brand in promising and successful manners.
The initial length of the sponsorship agreement has been set at two years, with options for extension, if both parties remain amenable to its continuity. Benefits for the company through this partnership come in the form of increased brand awareness, through the company’s name being printed on the back of the team’s official jerseys. LegacyFX will also take advantage of other digital promotional opportunities included in the package, that will leverage the high popularity of football and spread the word to the club’s green and white supporters. For Real Betis, this is one of several partnerships that help to support the club, covering a total of around 35% of its annual turnover.
Founded in 1907, Real Betis plays at the Benito Villamarín Stadium in the Heliópolis neighbourhood of Seville, Adalusia, Spain, which seats up to 60,270 spectators. The club’s home colours are green and white, inspiring the nickname ‘Los Verdiblancos’. Throughout the club’s history, Real Betis has won the La Liga championship once and the Copa del Rey twice.
LegacyFX was established in 2017 as a fully regulated trading specialist. Over the past few years, the company has developed a strong reputation as one of the most respected, trusted, and transparent leaders within the industry. Its customer base has access to a wide portfolio of trading services including CFD and forex trading on more than 500 assets.
LegacyFX is also in the process of improving client relations internationally by ensuring its services are provided in a range of languages, as well as developing and improving its own in-house technology. New licenses have been obtained and new offices launched as part of its global expansion programme, that covers Belarus, Bulgaria, and South Africa.
Overall, LegacyFX hopes to continue its international marketing efforts through association with the globally recognised sport of football.