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How Will Business Change in 2021?

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Economies have scant seen as much turmoil and change as they did through 2020, and quick thinking, rapid adaptation and reactive working practices have arguably delivered business survival throughout the last 12 months. In every industry, across companies of all shapes and sizes, business has changed – and with the advent of the ‘new normal’ upon us, the year ahead will continue to see businesses need to sail a steady ship through tumultuous waters.

Of course, no financial commentators could quite have predicted the storm a global pandemic would bring to society, but as the world adjusts, there are some trends we can reasonably expect to see through business, and these make it clear that in order for survival, only those firms ready and willing to revise and re-adjust will make the grade.

Remote Working Will Stay For The Long Haul

Coronavirus restrictions saw millions of workers worldwide forced to adapt to remote working from their homes; whether they had done so before or not, and whether they had adequate provision to do so or not. Once initial issues were ironed out, many businesses embraced this change and saw a welcome decrease in expenditure on office premises and equipment as well as a widened talent pool due to increased flexibility in working practices. The likes of Twitter, Shopify and Upwork all announced permanent moves to remote working as a primary practice in 2020, and as more firms understand the cost-saving benefits, it is likely more will make the move in 2021.

Further Automation Will Be Adopted And Only Value Adding Activities Included

For a large number of businesses, 2020 involved a lot of reactivity to survive. In 2021, as business leaders are granted more time to reflect, it seems increasingly likely that processes, procedures and practices will be re-evaluated and overhauled. Anything that does not add sufficient value to the business must be changed and improved, and transformation made. Customer experience will be key to differentiating businesses from their competitors, and as a report into recent CX trends published by Feefo highlights, “brands in 2021 will have to experiment with protocol and enforce actions that bring solutions in the eyes of the customer”. For many consumer-focused businesses, their customer pools are shallower than before due to the public’s changing circumstances, so anything they can do to gain trust and loyalty will be crucial to retaining and gaining market share.

Finance Will Decentralise And Income Streams Will Diversify

Something small businesses were able to adapt to early on in the pandemic was diversification; and the ability to increase or change their income streams with different products, services and offerings. Any business who thrived through 2020 did so because of rapid action and agility. This financial creativity will continue in 2021 as well as with fiscal options for capital raising or business development. Capital markets continue to be unsteady so the year ahead will see an increase in crowdfunding, blockchain tech and other decentralised finance options.

More Focus Will Be Made On Sustainability

Businesses who found tumultuous trading conditions a shock to the system will continue to focus on their survival – which will result in an increased turn to sustainability focus. The mainstream considerations of how better a business can operate in the environment they function within will shift and take on a wider picture of all of the aspects that could affect them in the future. Those businesses that have remained behind-the-curve with corporate social responsibility will now to shed its image as a ‘nice-to-have’ policy and work toward tangible, positive change.

Government Business Support Will Change

Whilst some sectors have seen unprecedented level of support from government agencies – financial and otherwise – the sheer amount of lending and support packages are unsustainable in the long term. Governments and other relevant authorities will move to lessen and withdraw support as restrictions ease and economies stabilise, and so businesses will have to work to remove their reliance on such schemes. This changing climate of business support comes aside from the UK’s withdrawal from the EU, new data laws and differing trade conditions, so it remains critical that businesses are able to access support as and when needed from a variety of parties. Banks and trade bodies will be expected to step up to the plate to offer further advice, but those operating outside of regulated industries may find their options limited.

Exactly what 2021 will bring has yet to be seen, and no doubt analysts will be more cautious than ever with their predictions for trends ahead. One thing does remain certain though, and that is that businesses need to remain agile, sharp and willing to adapt. If 2020 has taught us anything, it’s that ‘muddling through’ only works for so long; but genuine business change and innovation can ensure survival.

Smart Uses of Company Money in 2021

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It is important to always be smart when using business finances, but particularly in times like this where margins are fine and companies need to do all that they can to improve their bottom line. So, what are a few good uses of company money in 2021? It will depend on your particular business and any issues that you are currently facing, but there are a few smart uses that could see a significant return on investment and/or take your business to new heights. Read on to discover a few of the best ways that you should be using your company money this year.

Outsourcing Instead of Hiring

First, if you need to bolster your workforce then you should look to outsource this work instead of hiring new employees (which can be a major cost). There is an enormous and growing pool of talented freelance workers that will help you to make big savings, lighten the workload for your team and still work to full capacity (and potentially increase your output).

Market Research

Market research is not just for when you first start the business and conducting research throughout the business’s lifetime enables you to stay current and find new business opportunities. Market research including customer surveys could be particularly useful in 2021, as it is clear that the pandemic has changed the landscape and there could be new opportunities to take advantage of or different attitudes that your target consumer has adopted. This market research could help you to get your business back on track this year and ensure that you are able to quickly adapt to a post-pandemic marketplace.

Cybersecurity

As if trying to handle the pandemic was not enough for business owners, COVID-19 has also led to a rise in cyber attacks with more people working remotely and phishing attacks becoming more advanced and looking to take advantage of people when they are vulnerable and so much is changing. A phishing attack could be devastating to a business in these difficult times, but you can discover how to protect yourself and your business by clicking here. Businesses will need to step up their game when it comes to cybersecurity this year and this will be an important and smart use of company money.

Remote Working Tools

If your business has struggled to adopt remote working during the pandemic then it is understandable that you will want to get back to normal. It may be some time before this happens, which is why it is worth spending money on remote working tools, including software, technology and equipment. You might find that this helps you and your team to overcome the challenges of remote work and start to reap the benefits that many businesses have been reporting since making the switch (and potentially continue with remote work once the pandemic ends like many are planning to).

Business owners need to be careful and intelligent when it comes to using company money this year, but the above are all good ideas that could help your business to thrive in 2021 and beyond.

5 Most Difficult Niches in the Online Marketing Industry according to Casino Robots

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With COVID-19 forcing millions of people out of work, the internet looks like it offers an opportunity to try and earn a living online.

Setting up an eCommerce business is challenging, and there’s plenty of tasks involved with launching and managing a webstore, blog, or affiliate landing page.

To make the most out of your online experience, you need to choose a niche where you have the best chance of penetration. The reality is it takes a marketing strategy to make your website rank in search and SERP.

Therefore, there are some niches that newbies should avoid when thinking about starting an online business. Some niches cost a fortune in ranking for keywords, and the expenses involved marketing and SEO.

Here are our five most difficult niches in the online marketing industry. Avoid them unless you have a large marketing budget and deep pockets.

#1 Gambling and Casino

Online gambling and casino are possibly the most challenging niche to rank online. According to Casino Robots, it’s a competitive niche with brands and companies generating millions in revenues. Therefore, you can expect the niche to be challenging to penetrate.

Most casinos spend a large part of their profits on advertising and marketing strategies to draw in more business. They offer the latest casino games and competitive bonus packages for players on the front-end. On the backside, they spend millions on AdWords, social media, and video marketing strategies.

As brick-and-mortar casinos closed in 2020, the online gaming space absorbed the action. As a result, business is booming for casinos, and the industry is even more competitive than it was at the beginning of the year.

#2 Adult

Adult is another popular niche that exploded in 2020. With adult stores closed, everyone is moving their business online. The adult niche has plenty of opportunity for talented marketers, but it also has plenty of competition.

The internet got its claim to fame from hosting adult content, but today, eCommerce far outweighs the old model. Adult websites rank for some of the most expensive AdWords, and you need a deep marketing budget to accommodate the costs involved with competing against the top companies and affiliates.

To run a profitable business, you need to specialize in combining sub-categories. Marketing to your audience can require some racy content, and you’ll need to hire copywriters comfortable with working in that industry.

#3 Payday Loans

A payday loan website is a lucrative but competitive niche. However, it’s not the best option for beginner internet marketers. Ranking for a payday loan site takes a massive amount of outreach and backlinking to improve your rankings.

In 2016, Google decided to ban payday lending websites from advertising using the Google SERP platform. The reports of predatory lending practices from unethical companies caused concern with promoting these businesses.

As a result, marketers must resort to social media and link-building strategies to build their business. Using digital traffic sources to deploy geotargeting strategy through social media and local PPC offers the best value for your marketing budget.

Payday loan prospects come from specific demographics, with targeted customer personas. Therefore, using your strategy to target these groups on social media is a great way to attract new customers.

#4 Real Estate

Real estate continues to be one of the most profitable and competitive niches online. Real estate agents put a huge amount of work into marketing. Unless you have a solid work effort and a Deep marketing budget, it’s challenging to compete.

The best strategy for ranking in real estate is to focus on promoting local listings. Using local SEP tactics and strategies to target specific zip codes is the best way to promote your company’s listings. Facebook Ads allow you to geotarget prospects in your local area, promoting your listings and your company in their feed.

Focus on using informational, local keywords surrounding real estate investments, such as demographic information, legal, and financial data. Remember the importance of using video and high-quality images in your marketing strategy.

#5 Cryptocurrency

With Bitcoin breaking its 2017 high almost three years to the day, cryptocurrency is in for a wild ride in 2021.

Crypto is one of the most competitive niches online, and like Google banned payday loans, social media banned crypto. Therefore, it’s challenging to advertise your crypto business on these platforms, and you’ll have to find alternative methods.

There are plenty of models for working with crypto online, from crypto cloud mining programs to promoting exchanges. However, it’s a challenging niche requiring extra effort from marketers.

To be successful, you’ll need to focus on backlinking and building your reputation on social media – without the use of ads. That means creating an organic reach, and that’s challenging on a platform that focuses heavily on its advertising model to generate reach for your posts.

Choose the Niche that’s Right for You

Marketing a business online is challenging work. Therefore, make sure you choose a niche you enjoy working in every day. When you have passion for your work, it will help you persist through the challenging times.

Where are Best Places in Turkey to buy a House

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As a popular holiday destination, Turkey boasts a unique historical heritage and superb opportunities for recreation, which makes this country attractive to investors. The real estate market in Turkey is booming, as foreign buyers keep on snatching up apartments, houses and villas at an increasing pace. It provides potential investors with a truly overwhelming choice of property and buildings for sale of any type and for any budget. Here we are going to cover some of the Turkish property hotspots and the tips to take into account before deciding on a final purchase.

Top places to invest in property in Turkey

1. Istanbul

Istanbul is one of the largest cities in Turkey and the 5th most populous city in the world. As the country’s leading hub of economy, tourism and entertainment, the city exhibits a multitude of gorgeous scenic spots ranging from the masterpieces of Byzantium and Ottoman architecture to modern trends. The rich historical and cultural heritage makes Istanbul one of the most popular holiday destinations across the globe.

Its real estate sector is thriving due to a number of mega projects and a continuous modernization of the city’s districts. Property in Istanbul is highly sought after, especially by the buyers attracted to the city’s vibrant and bustling lifestyle. Prices start at an average of $60.000 and vary dramatically, depending on the district’s reputation and infrastructure. There is an array of choices available for potential buyers, including luxurious villas and affordable apartments, as well as off-plan and key ready properties.

2. Antalya

Antalya is often referred to as “the pearl of the Mediterranean.” It has earned such a splendid reputation owing to the superb views of the sea and mountains. Along with the waves fondling infinitely long stretches of golden beaches, 300 days a year of sunshine encourage all kinds of outdoor activities allowing guests to explore natural attractions in various national parks, indulge in adventurous water sports, enjoy the pleasures of vibrant nightlife, etc.

The property market in Antalya is continuously expanding, offering non-residents countless options of property investment to choose from, be it a budget studio apartment or luxurious villas. By investing in property in Antalya, besides acquiring a comfortable home with impeccable panoramic views, you also get all the amenities on your doorstep.

If you are interested in this area, here you can find more information about Antalya houses for sale.

3. Alanya

Alanya is a scenic seaside resort and one of the districts in Antalya province. It is becoming more and more popular among tourists and is responsible for as much as 30% of foreign investments in Turkish real estate. The place displays a harmonious coexistence of great historical monuments and a vibrant cosmopolitan atmosphere of a fast-developing city.

Whether you consider investing in commercial real estate or prefer to purchase a house, there are lots of options to choose from. It is worth mentioning that the real estate market in Alanya is on the upswing due to considerable investments of the Turkish government in the development of the tourism industry. However, unlike its neighbor Antalya, Alanya attracts potential buyers with first-rate properties available at far more reasonable prices, starting at $55.000.

Here, you can learn more about real estate in Alanya.

4. Bursa

Its splendid mosques, palaces and mansions displaying an intricate style of the Ottoman architecture, renowned thermal baths and hot springs attract more and more visitors and property buyers. Bursa is home to one of the best and most popular ski resorts, located on Mount Uludag.

People who want to get more for the money they pay, prefer Bursa over many other cities as the area offers affordable properties, starting from $45.000. The transportation link between Bursa and Istanbul has made it even a more accessible and attractive tourist destination, as well as a lucrative investment option.

All available information regarding properties for sale in Bursa, you can learn by visiting the website of the company that specializes in working with overseas customers who wish to own Turkish real estate.

5. Yalova

Yalova is a beautiful city that features emerald-green forests merging with the turquoise waves of the Marmara Sea. It benefits from a number of tourist attractions, including numerous hot springs, spa centers and gurgling waterfalls. A well-developed transportation network connects Yalova to larger cities, which makes it a valuable investment option in the long run.

The real estate market in Yalova is steadily growing, with average property rates slowly increasing year by year. However, prices are still considerably lower than those in Istanbul, which is located within an hour’s drive from Yalova. Besides indulging in all the pleasures of a seaside resort, people who choose to invest in Yalova property have got all the chances to sell it in the future at a higher market value.

Here, you can have a better idea of what is on offer in Yalova.

Advice on buying a property in Turkey

Non-residents, who consider investing in Turkish real estate, should keep in mind the following things:

  1. Regardless of what you are after: residential, commercial or industrial real estate – you need to seek legal advice from a specialist. Rather than acting on your own, take the time to do some research about available real estate agencies and find the most reputable and reliable one.
  2. Decide on why you want to own property in Turkey and according to your needs choose the most suitable location. If the purpose of your purchase is to rent it out to tourists, consider buying a property within easy reach from major tourist attractions. On the other hand, if you plan to stay there for a long while, living in an area that usually shuts down in low season might cause many inconveniences.
  3. Before making a final decision, it is highly recommended going on an inspection tour, in order to get to know the area and check out the condition of the property.

Important notes for non-residents who want to acquire property in Turkey

  1. Foreigners are allowed to own property, the size of which does not exceed 30 hectares.
  2. Foreigners are not allowed to buy property in restricted military areas.
  3. Foreigners are granted the right to apply for Turkish citizenship, provided the value of the estate is worth more than 250 thousand US dollars.

We have given a general outline of what the real estate market in Turkey is like. However, when it comes to the choice among the best destinations for property investment, think of your lifestyle preferences and practical needs.

How to Improve Your Finance: Follow These Easy Steps

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Personal finances can often end up being a bit of a mess. This is mostly because most people ignore finances until they fill the sting of not having just enough money, which is where your first mistake begins. You need to be always on top of what your money looks like. Even though it may look a little petty to put down every penny and keep your spreadsheets updated, a few good habits can be taught and picked up easily.

Just treat your finances the same way you would pick top bingo sites. You want to make sure that the bingo you end up picking offers plenty of great tickets, promotions, and other recreational games. This is often the result of meticulous research.

Well, take this meticulous research and apply it to your personal finances. For your comfort, we have prepared several easy steps to follow to improve your finances and always find a way to save a little more.

#1 Keep Track of Your Spending

Step one is quite simple. It requires you to look at your spending and just monitor where you put your money in. Many people accumulate bills and receipts without even realising it. Some people may be too busy to participate in a hobby actively, but they still keep buying.

Others tend to spend a little too much when there is no necessity to. For example, some people are too busy to read books, and they end up with dozens, and often hundreds of books they don’t need, or at least not immediately.

The same applies to food. We often tend to buy too much and end up throwing a lot. But, imagine you treated and saw your food in monetary value. You would never throw money down the drain, and so you should probably start focusing on how you spend money. The easiest way to get started is taking a look at your current spending.

#2 Cut Down on Excess Expenses

What constitutes an excess expense? This will vary from person to person. Some people may be investing too much in their cars, for example, buying unnecessary accessories or changing their tires. Others may like watches and end up buying too many of those, even though other expenditures are stacking up.

The key to being successful is to look at your budget and what you own and make the most of it. You don’t want to get stuck with a pile of debt because you are too proud to let go of your vanity.

Instead, focus on long-term objectives. Securing a home will come with you taking reasonable full control of your finances in the first place. You may be thinking that an excessive expenditure here and there doesn’t matter, but they all add up.

They add up enough for you to be able to afford a home in just the space of five years, for example.

#3 Buy Smartly

Buying smart is definitely a great thing to do, and you should pursue it in full. What does purchase smart mean in the first place? Many people go for bulk buying or for purchasing “on promotion.”

These things can help your personal finances a great deal, and we will admit as much. However, smart buying is about knowing what to buy. This is where something as simple as a list will do.

You want to stay on top of your expenses. You want to buy the things you need to buy. Often when wandering through markets, buying other things can result from distraction or not being too sure what to buy. This is why making a list of all the products you want to get to the market place is often easy and simple.

It will protect you against overspending and give you a lot to work around with.

#4 Sometimes Cheap Works

Some people buy expensive because they fear that something cheap is necessarily bad. This is not always the case. It’s good to study and experiment. Take a risk with slightly less expensive products and don’t worry too much.

After a few purchases, you will have a lot of viable info about saving even more by buying something cheaper for the same quality. There are many opportunities you will discover by just shopping between brands.

It always helps to do some research online, but don’t go too crazy on the “save from quality” thing. It should come naturally.

Need For Financing Autonomies Will Break A Record In 2021

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The autonomous communities will need more money than ever to finance themselves next year : about 50,000 million euros, according to the estimates of the Afi consultancy.

This amount includes both the maturities and repayments of the debt that the regions must satisfy in 2021 as well as the largest deficit that they will have to finance due to the pandemic, 1.1% of GDP according to the Government’s forecasts.

The figure also includes the bill incurred during the previous financial crisis, a burden that continues to weigh on the autonomies after more than a decade.

Spend, spend and spend. The slogan was clear: in the midst of an unprecedented crisis, with restrictions on activity and in view of the need to strengthen health systems and public benefits, we must not skimp on outlays.

This maxim has permeated the policies of all the major economies of the world, which have mobilized millionaire resources to prevent the virus from causing structural damage to the productive fabric.

Spain has also jumped on the expansive bandwagon and, for now, the countercyclical measures are plugging the bleeding. But the scar that the pandemic will leave on public accounts will be deep and will take time to heal, since it will not be easy or fast to get rid of the mountain of debt and deficit that the Public Administrations have accumulated to face the biggest blow since the Civil War. .

The recently approved Budgets foresee net Treasury emissions of 110,000 million in 2021. This figure, which is always calculated with caution based on estimates of new expenses, income or needs of the communities, will also take into account next year arrival of European aid and will be added to the huge amount of liabilities already put into circulation this year.

According to the Government, the debt-to-GDP ratio will go from 95.5% in 2019 to 118.8% in 2020, the highest in a century. Even so, the forecast is that the average cost of debt will continue to fall next year thanks to ultra-low rates, which will prevent it from becoming, for the moment, an unsustainable burden.

The communities, in the front line to contain the health emergency, will need more than 50,000 million to finance themselves in 2021, according to provisional calculations by International Financial Analysts (Afi).

Some 36,600 million correspond to maturities and amortizations, a figure similar to that of 2020, 14,000 million to cover the largest deficit and about 900 million to the negative settlements of 2008 and 2009 that the regions dragged from the previous financial crisis.

Catalonia, the Valencian Community and Andalusia will be, for yet another year, the regions that will require the most resources in 2021; Navarra, Cantabria and La Rioja the least. “It is a historical record of gross debt, but the deficit component is uncertain and will depend on the economic evolution,” says César Cantalapiedra, partner of the consulting firm.

The Government, in line with the decision of Brussels to freeze the Stability and Growth Pact in the face of the virulence of the crisis, has suspended the fiscal rules for 2020 and 2021. Instead of approving a mandatory path – which marks the maximum limit of imbalance -, has set non-binding reference rates.

In the case of the communities, this is 2.2% of GDP by 2021, although the Treasury has promised to assume half of the gap through an extraordinary transfer of 13,486 million.

This year, communities have enjoyed an unprecedented flow of money to ensure critical services without cash strain. In fact, the Treasury kept the amount of installments on account – which advances to the regions based on expected income – calculated before the outbreak of the pandemic, 115,662 million.

To this figure must be added other extraordinary transfers, such as the covid-19 fund of 16,000 million that will not have to be reimbursed to the State. In 2021, regional financing will provide slightly less resources (113,729 million), but the difference will be more than compensated with the aforementioned provision to cover part of the deficit and other funds from European aid.

The adjustment will come in 2022, when the accounts will have to be balanced. The current financing model foresees that every two years it is reviewed if the communities received more or less resources than they owed, depending on whether the income has been higher or lower than the forecasts.

If these have fallen short, the regions have a positive settlement; on the contrary, if the performance has been worse than expected, they return the excess received to the State.

The fact that the Government kept the tap open in 2020 – the resources were calculated based on a rise in GDP of 1.6%, when the fall now forecast by the Executive is 11.2% – will imply that in 2022 the communities return to the State what they have received too much.

Airef has already put numbers to this reimbursement: about 5,000 million. The question is how that money will be refunded. In the case of the Great Recession, the repayment was stretched over time, and therefore in 2021 the regions continue to pay the negative settlements of 2008 and 2009.

China Limits Its Tech Companies

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Xi Jinping is not used to giving instructions in vain. In September of last year, the Chinese leader stressed the importance of making “efforts to unite the private sector around the Party”, with the aim of “promoting its healthy development.”

These words began an antitrust campaign in the digital sector aimed at limiting both structural risks and the power of its actors. The big hit has been Alibaba , the first technology company in the country and the ninth company in the world by market capitalization.

The first blow came in mid-November, when the authorities halted the Ant Group IPO , destined to be the largest in history, with just 48 hours notice. The financial services firm was already poised to rake in $ 34.5 billion (€ 29.5 billion) through a simultaneous debut in the Hong Kong and Shanghai parks , an amount that would dwarf Saudi Aramco’s $ 29 billion peak. in December 2019 .

Ant is one of the most innovative organizations in the world , to the point of having no equivalent outside of China. Its primary service is Alipay, an electronic payment platform with a huge social implantation. This represents the gateway to a colossal ecosystem fed by the huge amount of data generated by each transaction.

Ant can thus offer personalized loans, investments or insurance. The firm is proud to use a scheme named 310 : when contracting any financial product, 3 minutes are enough to fill out a form, which is approved in 1 second by the intervention of 0 human beings. Alibaba still owns a third of the company that was once its subsidiary.

The mathematics of its IPO would have put Ant in a position to outperform the first state banks. With the ambition and the capacity, in addition, to control a significant percentage of the national credit; thanks to the ubiquity of its telephone application in the 1,560 million mobile phones in the country and the simplicity of its services.

The Government understood that this possibility posed an intolerable risk, and at the last minute interrupted its dairy accounts, modifying the legal requirements.

Since then the corrections have been constant. The latest took place this week, when the People’s Bank of China provided a new public slap on the wrist in the form of a statement .

After a meeting with Ant managers, the central bank assured in its text that it must “return to its origins” as an electronic payments company and “rectify errors” made “in key business areas”, even demanding “an implementation schedule ”.

Ant, with his head down, has already taken steps to demonstrate his compliance, such as limiting the credit available to his users. Eric Jing, its CEO, has assured that he “listens carefully” to criticism from “regulators and customers.”

The mother house has not been unscathed either. Last week the State Administration for Market Regulation announced the opening of an investigation against Alibaba, accused of monopolistic practices.

Provincial authorities in Zhejiang, where the tech giant is based, have already searched its headquarters, questioned employees and requisitioned documents. As a result of its collision with the Party, Alibaba has lost almost a quarter of its share price since the end of October, equivalent to the evaporation of 260 billion dollars (213 billion euros).

Government harassment also has an ad hominem dimension . What happened shows the fall from grace of Jack Ma, founder of Alibaba and one of the best-known faces in the country. “If the Government needs Alipay, I will give it to them,” he said solicitously in 2013.

Just before Ant’s failed IPO – of which he is the majority shareholder – he unchecked himself with controversial statements criticizing the legislation. financially and their “pawn shop” mentality. Whoever was the richest man in China has seen how in recent months his wealth has decreased from 51,000 million euros to 40,000, according to data from Bloomberg.

The future is not rosy for the businessman and philanthropist: the authorities have instructed him not to leave the country, according to different media.

Despite the fact that the Chinese model remains nominally communist, private companies have been the engine of its economy for many years. These have gone from adding 443,000 in 1996 to 15.6 million in 2018, to constitute 84% of the total.

One of the items on Xi’s domestic agenda is to increase the Party’s control over them and align them with state priorities. The first step was the issuance in mid-September by the Central Committee of the General Office of the Chinese Communist Party of a document entitled “Opinion on Strengthening the Work of the United Front of Private Economy in the New Era.”

Its purpose was “to enhance the focus of wisdom and strength of entrepreneurs in the goal and mission of the great rejuvenation of the Chinese nation.” To do this, he aspired to create “a column of reliable and available businessman at key moments.”

The government targeted the digital sector in this way. Not only because it is a strategic area, but also because it is one of the industries whose actors have accumulated greater social preponderance thanks to lax regulation. But that is over.

In November, the competent authorities published the initial draft of new antitrust guidelines on the Internet. Two weeks later, the Central Economic Work Conference, the annual meeting of this body, in charge of setting the course in financial and banking matters, concluded.

The resulting document contained an epigraph in which the institution agreed to strengthen control over financial services and electronic commerce companies, with the intention of “strengthening antitrust and preventing a disorderly expansion of capital.”

This resulted in two rounds of fines. The first in mid-December against Alibaba itself, China Literatura – of which Tencent is the majority shareholder – and Hive Box for “not reporting on past agreements for the evaluation of the authorities.”

The second this week, due to “irregular pricing.” The victims on this occasion were JD – the second e-commerce company in the country -, Tmall – owned, again, by Alibaba – and Vishop.

All the sanctions were set at 500,000 yuan (62,700 euros), a modest amount despite exceeding the maximum established by the 2008 Antitrust Law. This step, however, marks the first time that institutions have acted against Internet companies, anticipating a growing trend that goes to show that in China nothing is above the Party. And this, in turn, is increasingly indistinguishable from Xi Jinping’s word.

Fish Agonize Entangled In Eternal Arguments

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It could be said that it has been one of the many planetary failures of 2020. For two decades, the members of the World Trade Organization (WTO) have been negotiating the elimination of subsidies that promote overfishing and illegal fishing without having managed to To close a deal.

The deadline was met on December 31 and the 164 countries sitting at the table have given each other an extension in 2021 that, to the despair of the Colombian ambassador Santiago Willis,Chairman of the negotiating group, it will not be free.

“The new rules for fisheries subsidies are a kind of debt to the world community that we were supposed to pay before the end of the year. The fact that we are not paying it on time does not mean that it has disappeared.

On the contrary, the debt increases with each passing day and the urgency is increasing. As we speak, fish populations continue to decline ”, he lamented after the pact was shelved.

According to the 2020 FAO report on the state of world fisheries, the fraction of fish stocks that are within biologically sustainable levels has fallen from 90% in 1974 to 65.8% in 2017. In contrast, it has been increased percentage of exploited stocksat biologically unsustainable levels, which is now a worrying 34.2% of the total.

That same work indicates that of the 10 most caught species on the planet (anchovy, Alaskan pollock, Atlantic herring, Atlantic cod, Pacific starling, Chilean horse mackerel, Japanese sardine, skipjack, South American sardine and capelin), a third are overexploited.

At the same time, fishing countries spend $ 19 billion annually on expanding and modernizing fleets without taking into account the levels of maximum sustainable yield from fisheries (the maximum amount that can be fished without weakening fish stocks).

From Geneva and by videoconference, Willis regrets that “the perfect storm” has occurred, for failure: the pandemic has limited contacts, the WTO is going through delicate moments (still without a director after the resignation in summer of Roberto Azevedo, and thanks to the Trump’s blockade of consensus candidate Ngozi Okonjo-Iweala), and there is a lot of pressure from countries to keep fisheries subsidies that end up in the wrong hands.

“You have to keep pushing hard because on some issues the positions are still far away,” he believes.

The discussions have been very difficult. The analysis by David Voces, CEO of Europêche, the European association that groups together fishing companies, begins with the content: “What is illegal fishing?

There is no definition as such, but we have criteria from the FAO and in the EU we have the toughest and most effective law on the matter, with capacity limits that are measured in the space of the ship and the power of the engine.

However, we see that there are other countries that do not have standards, nor capacity limits, not even an adequate fleet registry ”. As an example, he points to a recent study that says China’s long-haul fleet, the world’s most powerful, is five to eight times larger than previously documented.

“What kind of actions contribute to overcapacity?” Voces continues: “We are talking about construction, renovation, modernization of the fleet … there are several lines that can be taken into account. In the EU, the new European Fisheries Fund has just been approved and it is guaranteed at all times that there is no increase in capacity.

And even if there is an increase in space on the ship, it must have been previously compensated with the suppression of the same unit of space on the other hand. This does not happen neither in China nor in Russia, which is giving 30% subsidies to new construction of ships of more than 100 meters in length, with very large capacity ”, he denounces.

China, which defines itself as a developing country in this matter, is fighting in the WTO for exceptions to its fleet to be recognized, as is the case with India. Something that forces you to juggle.

“Differential treatment has to generate a very important balance between least developed countries and the rest, but without violating the principle of the agreement, which is to eliminate unsustainable subsidies”, Willis frames. Javier Garat, secretary of the Spanish employers’ association Cepesca, analyzes it in the same way

“There is 30% of stocksoverexploited and without any doubt it is necessary to put measures. This usually happens in fisheries in developing countries and clearly we must try to help those countries to take the appropriate measures ”.

But doing so cannot jeopardize the ultimate goal of the WTO: to prevent countries from depleting the oceans causing irreparable damage, as is happening now.

Ignacio Fresco, a marine policy consultant and sustainability expert, believes that the countries that grant the most subsidies are those that have to make the most efforts, such as India, China, Korea and also the European Union.

And he contradicts the employers by pointing out that the new European Maritime Fund “indirectly reintroduces subsidies to construction. The initial position of the EU in this negotiation defended by Cecilia Malmström was very ambitious, but the reintroduction of subsidies weakened its position because it lost credibility.

The EU has requested that subsidies can continue to be given if there are fisheries management plans. But the objective of the agreement is not to promote fisheries management, but to eliminate a tool that encourages overfishing ”, he criticizes.

How cloud accounting works?

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With cloud accounting, you manage your accounts online, which makes your data available to you anytime and anywhere.

But apart from the obvious fact that cloud-based accounting means all your records are online, what does it offer to SMEs, and why do accountants use it?

Cloud accounting explained

When you use cloud-based accounting, you subscribe to a service as a user, which then gives you access to various accounting tools, and the means to organise and manage your accounts through a dedicated online app.

You can process financial transactions rapidly and efficiently, while automating your accounting.

This saves a lot of time you would otherwise spend administering your accounts. And the automated aspect of cloud accounting helps eliminate human error, to ensure you keep your books accurately and consistently.

The increasing appeal of cloud-based accounting is shown in how much business in this area has increased. For example, Xero has seen 51% increases in its UK business.

Cloud accounting vs traditional accounting

Using traditional accounting software has its limitations, and there is the potential for errors and omissions to creep into your accounting:

  • Information is only up-to-date on one machine or device
  • It requires regular software updates, which can be costly
  • You may require additional licences for more than one user
  • It can be difficult to access remotely
  • Backups can be costly and complex, and may get missed altogether
  • If you move data from location to location physically, this poses potential security risks.

By contrast, cloud-based accounting offers these advantages:

  • It offers fast and simple data entry, helping eliminate human bookkeeping and accounting errors
  • It stores all your accounting information ins a secure, centralised database, that you can view in real-time
  • This means you have instant access, in detail,  to accurate financial reporting for your business
  • It saves time when you approve invoices and make payments
  • And it can reduce your accounting staff costs.

Unlike traditional accounting software, cloud accounting software is readily scalable without you having to purchase expensive upgrades or new packages.

It will grow with you, and provide you with all the capabilities you need to manage your business finances.

There are various customisable options too, so it’s not simply a case of having to work with something off-the-shelf.

Is cloud accounting software secure?

The short answer is very secure. It may seem a big step to move all your vital accounting data into the cloud, but cloud-based accounting software comes with high levels of built-in security:

  • It runs daily backups of business information
  • It encrypts this data and stores it in several locations, rather than on one central server
  • Industry-standard transport layer security (TLS) protects data with a secure encryption protocol
  • Encryption applies to data when it is transferred, but also when it is sitting at rest, stored on servers
  • These servers are located in physically secure hosting facilities with high-level security.

Why use cloud accountants

Cloud accountants are on the rise, in the same way as cloud-based accounting software is spreading.

This is because accounting professionals recognise the benefits that the cloud can bring, and that they can pass these benefits on to their clients.

Advanced accounting packages, such as those provided by Xero, make it easier for accountants to do their job more efficiently, while offering greater clarity to their clients.

The benefits that accountants can pass on from cloud-based accounting software include:

  • Automatic data flow from business bank accounts and specialist data capture tools
  • Powerful tools for processing accounting data
  • Instant reviews of client data and information, making analysis and recommendations more rapid
  • Accounting teams can access the same information simultaneously
  • The software’s capabilities are expandable, growing to meet the client’s needs.

Why choose cloud-based accounting services

It’s important that the cloud accountant you choose has a proactive and progressive approach to cloud-based accounting software.

They should be able to show how much they recognise its potential when applying its tools to support your business.

Using cloud technology enables them to not only keep pace with your business development but also anticipate your future business needs, and have the ongoing capability to serve them.

Cloud accountants offer efficient, effective accounting solutions that:

  • Save you time and money
  • Offer greater flexibility
  • Are reliable and secure, and
  • Provide you with complete clarity about your accounts.

Using a cloud accountant you get the best of both worlds:

  • You benefit from professional expertise and a close, professional relationship that can help your business strategically
  • You also have all the advantages that state-of-the-art cloud accounting software can give you.

Go with the right cloud-based accounting firm

Whether you’re a start-up or an established small business, you want the right kind of core business support that will enable your enterprise to grow.

SME cloud accounting provides that support, helps keep your data secure but accessible, and offers scalable solutions when it comes to managing your accounts.

Offering cloud accounting services to businesses throughout the UK, Venn Accounts thoroughly integrates cloud-base accounting software into how they work because they know it provides excellent, technology-driven support for our clients. At the same time, their personalised service puts a very human face on this technology.

For more information about their cloud-based accounting services, please give Venn Accounts a call on 020 8088 2590.

Counteracting Lockdown Boredom

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As the New Year begins in circumstances that can only be described as extraordinary, the threat of Covid19 hangs over us changing the way we live, work, and source our entertainment. The social distancing measures in place mean that the majority of us except those that are key workers are spending most of the day at home.

This enforced stay at home can prove very boring for a great many people, luckily we have the internet which has proved to be a virtual life-line for shopping for goods and services, staying in contact with friends and family and sourcing our entertainment.

Life Online

For those industries and companies that made sure they had an online presence in the early days has meant that they have become well established and have built up their reputations over time – and for those companies and industries the social distancing measure have meant increased traffic as physical shops and venues close.

One of those industries that has always pioneered new ideas and technology is the gambling industry which has led to numerous online gambling sites including casinos, bingo, slots, virtual sports and sports betting appearing on our pages. Being able to have a bet or wager online at any time we wish and from anywhere that has a good internet connection ticks a lot of boxes for many people.

Before Lockdown many people led very busy lives so being able to play when and where they chose was a great stress buster, and although Lockdown is keeping us at home being able to have a bet or wager on the outcome whilst enjoying our favourite games adds to the entertainment quality.

Where to Find the Best Quality Online Sites

With more people turning online more sites are also appearing on our pages on a daily basis and the sheer volume of new sites can prove to be a little daunting when you are new to playing at an online casino or slots site, however there are a few things you can put in place to make sure that the online casino you are playing at is one that is safe and secure and provides only the most popular, high-end games for  your enjoyment.

Firstly remember that the online gambling market is very competitive which means that if a site has stood the test of time it is doing something right. Listening to its players and delivering what they ask for lies at the core of www.fruityking.co.uk which was launched back in 2015.

Well respected within the industry FruityKing offers its players games developed by only the major players in the online casino software industry which means that every game is full of fun and entertainment and sure to add that casino thrill whilst playing them.

Not only does FrutiyKing offer a full range of slots, casino games and instant games supplied by names like Microgaming and NetEnt the site also has a great selection of live games on offer.

Live games are about as close as you can get to actually being inside a land-based casino with games taking place in real time, streamed for a physical venue and hosted by a human croupier or dealer. Fun and very exciting it‘s always worth putting a little of your bankroll to one side to try the live games on offer.

Being in Lockdown can be incredibly boring and bringing in some fun and entertainment into your day can really help towards combating this feeling, but remember, alway stake only what you can afford and if you ever begin to chase any losses it is time to walk away and find something else to do.

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